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TERMS OF BUSINESS (MERCHANT TERMS)

Effective Date:26/03/2026
Platform: www.earthenliving.in

INTRODUCTION

Please read these Merchant Additional Terms and Conditions (“Terms of Business”) carefully before availing any services offered by Earthen Living LLP.

These Terms are supplementary to the Merchant Agreement governing the use of the platform www.earthenliving.in (“Platform” or “Online Marketplace”). In case of any conflict, these Terms shall prevail with respect to ethical practices, onboarding, and marketplace conduct.

1. GENERAL TERMS

1.1 Onboarding & Eligibility
Merchants must complete the onboarding process and submit all required documentation before listing or promoting any product on the Platform.

1.2 Mandatory Documentation
Merchants shall provide:

  • Valid GST registration (if applicable)
  • Business registration details
  • Category-specific licenses and approvals

Applicable categories include but are not limited to:
Apparel & Fashion, Personal Care, Lifestyle Products, Home Décor, Fruits & Vegetables, Food & Beverages, Toys & Games, and Indian Handicrafts.

1.3 Compliance Certifications
Where applicable, merchants must provide:

  • Organic certifications
  • Food safety licenses (e.g., FSSAI)
  • Any other regulatory approvals required under Indian law

1.4 Customer Interaction Restriction
Merchants shall not contact customers directly without prior written approval from Earthen Living.

1.5 Non-Circumvention
Merchants agree not to:

  • Engage in off-platform transactions with customers acquired through the Platform
  • Divert or attempt to divert Platform users for direct sales

Violation may result in immediate suspension or termination.

2. BUSINESS ETHICS & STANDARDS

2.1 Labour Compliance

  • No use of child labour in any form
  • Compliance with applicable labour laws

2.2 Fair Compensation
Merchants must ensure fair and ethical compensation to:

  • Employees
  • Workers
  • Farmers
  • Artisans

2.3 Product Integrity
All products listed must align with Earthen Living’s core values:

  • Natural / Organic / Sustainable / Eco-friendly

Claims such as:

  • “100% Organic”
  • “Natural”
  • “Biodegradable”

must be:

  • Factually accurate
  • Verifiable with supporting documentation

2.4 Origin of Products
Preference is given to:

  • “Made in India” / “Make in India” products

Imported products:

  • Must be disclosed clearly
  • May be restricted or disallowed at Earthen Living’s discretion

3. TRACEABILITY & TRANSPARENCY

3.1 Product Information
Merchants must provide accurate and complete details including:

  • Product description
  • Materials used
  • Source/origin

3.2 Production & Quality Control
Merchants must disclose:

  • Production processes
  • Quality control practices

3.3 Material Disclosure

  • Full disclosure of raw materials is mandatory
  • Use of plastic must be minimized

If plastic is used:

  • Justification must be provided
  • It must not pose any harm to consumers

4. PACKAGING & SHIPPING

4.1 Branding Requirements
For merchant-fulfilled orders:

  • Earthen Living branded packaging must be used where mandated
  • Packaging must meet sustainability standards defined by Earthen Living

4.2 Dispatch Documentation
Each shipment must include:

  • Official Dispatch Note / Invoice provided or approved by Earthen Living

4.3 Shipping Responsibility
Merchants are responsible for:

  • Timely dispatch
  • Safe packaging
  • Accurate order fulfillment

Failure may impact seller ratings and continuation on the Platform.

5. PRODUCT LISTING & CONTENT

5.1 Accuracy of Listings
Merchants must ensure:

  • No misleading descriptions
  • No false claims or certifications

5.2 Image Usage

  • Images must be authentic and represent the actual product
  • No copyrighted or third-party images without authorization

6. RIGHTS OF EARTHEN LIVING

Earthen Living reserves the right to:

6.1 Listing Control

  • Approve, modify, or remove any product listing at its sole discretion without prior notice

6.2 Content Modification

  • Edit product images, descriptions, or content to maintain brand consistency

6.3 Marketing Usage

  • Use product images, brand names, and content for:
    • Marketing
    • Promotions
    • Advertising

6.4 Platform Governance

  • Suspend or terminate merchant accounts for:
    • Policy violations
    • Misrepresentation
    • Customer complaints
    • Legal non-compliance

7. COMPLIANCE WITH LAWS

Merchants agree to comply with all applicable Indian laws including but not limited to:

  • Consumer Protection Act, 2019
  • Legal Metrology Act
  • Food Safety regulations (FSSAI, where applicable)
  • Information Technology Act, 2000
  • DPDP Act, 2023 (Data Protection)

8. LIABILITY & INDEMNITY

8.1 Merchant პასუხისმგ Responsibility
Merchants are solely responsible for:

  • Product quality
  • Safety
  • Compliance
  • Claims arising from product usage

8.2 Indemnification
Merchants agree to indemnify and hold harmless Earthen Living LLP against:

  • Customer claims
  • Legal disputes
  • Regulatory penalties
    arising from their products or actions

9. TERMINATION

Earthen Living reserves the right to:

  • Suspend or terminate merchant access
  • Withhold payouts (if applicable)
    in case of violations of these Terms

10. MODIFICATIONS

Earthen Living may update these Terms at any time. Continued use of the Platform constitutes acceptance of the revised Terms.

11. CONTACT

For queries related to these Terms:

Earthen Living LLP
Email: info@earthenliving.in
Location: Bangalore, Karnataka, India